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Monetization Methods and Mechanics, Second Edition explains how to use the interconnectedness of social networks to make "stickier," more compelling games on all types of devices.
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The book explores how the gaming sector has changed, including the evolution of free-to-play games on mobile and tablet devices, sophisticated subscription model-based products, and games for social media websites, such as Facebook. It also demystifies the alphabet soup of industry terms that have sprouted up around mobile and social game design and monetization.
A major focus of the book is on popular mechanisms for acquiring users and methods of monetizing users. He also discusses the sale of virtual goods and the types of currency used in games, including single and dual currency models.
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Each chapter includes an interview with industry leaders who share their insight on designing and producing games, analyzing metrics, and much more. Since , Tim Fields has worked in the game industry as a producer, project manager, design lead, and business developer.
Tim has helped small studios and top publishers, such as EA and Microsoft, run teams that create great games. He has worked on shooters, sports games, racing titles, and RPGs using talent and teams from North America, Asia, and Europe.
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Monetization Methods and Mechanics, Second Edition explains how to use the interconnectedness of social networks to make "stickier," more compelling games on all Monetization Methods and Mechanics, Second Edition. Tim Fields , Brandon Cotton. CRC Press , 22 janv.
Learn How to Attract—and Retain—Gamers and Make Money The book explores how the gaming sector has changed, including the evolution of free-to-play games on mobile and tablet devices, sophisticated subscription model-based products, and games for social media websites, such as Facebook.
What Is a Social Game?
Target
Are Mobile Games Social? History of Game Monetization.
Why Create a Social or Mobile Game? Industry Terms and Metrics.
What Is a Social Network? How to Acquire Keep and Regain Users. Monetization Methods and Mechanics What we do need are designers who know how to create compelling money Using examples from successful social game designs, you'll Monetization Methods and Mechanics, Second Edition Tim Fields , Brandon Cotton CRC Press , 22 janv.